Communication & Collaboration -Day 2

Social Media Strategy Plan

For next two days, we will work on building your social media strategy plans. The PURPOSE of this project is to allow you to start building your social media identity and thinking about how you will use social media in classrooms to support and enhance communication and collaboration. It’s time to create your social media profile so you don’t find yourself removing tags from Facebook photos, creating a barebones LinkedIn account, and learning what Twitter is the night before a big job interview.

Let’s review the Social Media Strategy Plan page under Projects.

In this project, you have mainly three tasks to complete.

1. Explore existing social media practices in your target classroom

2. Build your own social media strategies

3. Create an interactive poster to present your project work

Step 1. Find articles/videos/resources about social media in relation to your target grade level or subject area. Then write a review (one paragraph) of each article on the ‘Social Media Strategy’ page.

Step 2. Pick FOUR social media tools and create your accounts for these 4 tools. You’ll be using these tools to build a professional identity – so if you already have a personal Twitter account – think about having a separate one for the professional topics.

Step 3. Spend some time exploring the social media you chose. While you explore, think about how you could you each social media in your future classroom.

Step 4. Build your current and future goals for your identity to each social media that you chose.

**Here’s an example of goal-setting for Blogger for a middle-school science teacher:

Immediate Goal: Make an account and start reading articles on the Internet about scientific discoveries, current events, and research. I will try to post a new article or video every few days.
Future Goal: The blog will serve as a place where students can select an article that they find interesting and discuss it in class or write a brief summary about the article.

Step 5. On your Glog, present your goals and include a link to YOUR Twitter feed, Pinterest board, LinkedIn profile, etc.

For this project, you will use a tool called Glogster. Glog is a compound of the word ‘Graphic’ and ‘Blog.’ This is an interactive poster in which you can include various media including text, image, music, and video. I am sure that you will have fun with this tool! Be creative as creating your own glog.

Step 6. On the Social Media Strategy webpage on your Google Site, provide the link to your glog and write a short description of why you chose those four social media in particular and what you learned from this project. This should take 1-2 paragraphs to describe.

*Here are some sample social media strategy plans from previous years:

This project is due Friday February 8.

On Monday, we will continue working on building your social media strategy.
On Wednesday, we will have an INDEPENDENT workday for you to work on your social media strategy project. 
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